Pricing

Less than one hour
with your old SEO agency.

Pick a plan. Try it free: billed through Shopify, cancel any time. If we haven't built what we promised in 90 days, you get every penny back — and you keep the pages we published.

◉ Founder pricing · locked in for life

These are founder rates for our earliest stores: install now and keep this price for life. They rise at public launch.

Free

See exactly where you're losing organic traffic

Free
  • Full SEO health audit & score
  • Up to 50 products audited
  • 1 AI SEO generation: preview the quality
  • 1 collection build / month (approve a suggestion)
Starter

Get your store found on Google

$39 / month

◉ Founder rate · locked in for life

  • Up to 300 products
  • 50 AI SEO generations / month
  • AI keyword targeting for every product
  • 10 in-depth keyword researches with live search volumes / month
  • Collection gap finder (1 scan / month)
  • 3 collection builds / month: you approve each one
  • Google Search Console (last 30 days)
  • Backlink network: 3 exchanges / month

14-day free trial · billed through Shopify

Scale

Maximum limits for high-volume stores

$299 / month

◉ Founder rate · locked in for life

  • Up to 10,000 products
  • Unlimited AI SEO generations
  • Blog optimisation: 60 articles / month
  • Category keyword research (100 categories / month)
  • Collection gap finder (30 scans / month)
  • 20 collection builds / month: hands-free or approved by you
  • Deep blog topic research (30 scans / month)
  • AI visibility tracking: ChatGPT + AI Overviews, weekly, 3 competitors
  • Backlink network: 50 exchanges / month
  • Priority support (24h response)

7-day free trial · billed through Shopify

All plans billed through Shopify · Cancel any time · Terms apply

Compare

Full feature breakdown

Feature Free Starter
$39
Growth
$99
Scale
$299
Collections
Collection gap finder (scans / month) 1 30
Collection builds / month (approved or hands-free) 1 3 20
Hands-free collection creation (no approval needed)
Category keyword research / month 100
Parent / sub-category hierarchy & splits
Products
Catalog size 50 300 10,000
AI SEO generations / month 1 50 Unlimited
Keyword research with live search volumes 10 / mo Bulk
Keyword research re-runs / month 5 200
Competitor SERP analysis / month 10 1,000
Schema markup auto-injection
Google Search Console integration 30-day history Full 16-month
Rank tracking & rank-drop alerts
Blog engine
Blog optimisation (articles / month) 60
Blog topic research (scans / month) 30
Content calendar + auto-pilot drip
AI visibility tracking
Track AI mentions & citations of your store
Engines tracked ChatGPT + AI Overviews
Check cadence Weekly
Competitor benchmarking 3 competitors
Backlink network
Backlink exchanges / month 3 50
Public member directory listing
Platform & support
Weekly SEO digest email
Support Email Email Priority (24h)
Free trial 14 days 7 days
The agency math

How much have they actually wasted?

Your agency sends a 14-page PDF every quarter. Sauron publishes work every week. Drag the sliders: same hours, an ordinary hourly rate, and a total most stores have never actually added up.

Monthly agency retainer
Months under contract
Products in your store
Your old agency
MONTHLY RETAINER · BILLED AT $200/HR
INV #4729
RECEIVED · UNREAD
Line items
Account management & strategy call · 3.8 hrs$750
Keyword research & reporting · 5.0 hrs$1,000
On-page audit & recommendations · 6.3 hrs$1,250
Content production · 6.3 hrs$1,250
Link outreach · 3.8 hrs$750
This month$5,000.00
Total over 12mo
$60,000
Per product, per month
$333
SAURON · same period
$1,188
You'd keep
$58,812

Illustrative, not a real vendor. Every line is hours × $200/hr — an ordinary mid-market ecommerce SEO rate — split across what a retainer covers, so the invoice always balances. Put your own retainer in the slider.

The upside math

What one rank move is worth

Collection pages are where the search volume lives: "linen dresses" gets searched a thousand times a month; a single product rarely does. Set the sliders to your store and see what it pays when a collection climbs from the bottom of page 1 into the top 5.

Collections in your store
Monthly searches per collection keyword
Store conversion rate
Average order value

Worked example, not a forecast: it assumes 1 in 4 of your collections climbs from position 8 (≈2% of clicks) into the top 5 (≈8%) on its main keyword, per the 2026 First Page Sage click-through curve. The defaults are the Shopify medians (1.4% conversion, per Littledata, and $85 order value), so start there if you're unsure. Rankings move over months, not weeks, and no app controls where Google puts you — so the guarantee below covers the part we do control: the pages actually getting built and published.

One rank move, priced
COLLECTION PAGES · POSITION 8 → TOP 5
WORKED
EXAMPLE
The chain
Collections that climb (1 in 4)6 of 24
Share of searches gained per page+6 pts
Extra visits / month360
Extra orders / month5.0
Per year$5,136
Extra revenue / month
$428
SAURON GROWTH · PER MONTH
$99
Projected return
4.3×

Break-even at your numbers: 84 extra visits a month, about 3 a day.

🔥

Not built in 90 days? Every penny back.

SEO compounds: it's a months-long game, not a one-month trick, and we won't pretend otherwise — which is also why we won't promise you a ranking no app controls. We promise the work instead. In your first 90 days we optimise and publish your catalog, build new collection pages, and publish blog posts. If we miss, email us from your store's email address and you get a full refund. Everything we already published is written to your own Shopify store, so it stays there either way. All we need from you is Search Console connected and Autopilot left on — and you can watch the count run inside the app from day one, so there's no arguing about the numbers.

FAQ

Pricing questions answered

What is founder pricing?

Sauron is in early access, so these are founder rates: deliberately low while we're new. Install now and your price is locked in for life as a founding store: it won't go up when we raise prices at public launch. It's how we reward the stores that back us early.

How does the free trial work?

Paid plans include a free trial: 14 days on Starter, 7 days on Growth and Scale. You won't be charged until the trial ends. Cancel any time from your Shopify admin, no questions asked.

Is billing handled through Shopify?

Yes. All payments are processed through Shopify's billing system, so you can manage your subscription directly in your Shopify admin. No separate credit card required.

What counts as an 'AI generation'?

One generation = one set of SEO meta title + meta description generated for a single product or collection. Alt text generations and blog optimisations are counted separately under their own limits.

Can I switch plans at any time?

Yes. Upgrades take effect immediately. Downgrades take effect at the start of your next billing cycle. Data associated with higher-plan features is retained for 30 days in case you upgrade again.

What happens when I reach my generation limit?

Sauron will alert you when you're approaching your limit. You can upgrade your plan at any time to increase your limit. Existing published SEO content stays live: only new generations are paused.

Does Sauron work for large Shopify catalogs?

Yes. Sauron uses a background job queue so generation scales to stores with thousands of SKUs. The Scale plan offers unlimited generations specifically for large-catalog operators, up to 10,000 products.

My store is brand new. Is it too early to pay for this?

The research doesn't need any history — search volumes come from Google's own keyword data, which is the same number for a store that opened yesterday as for one trading ten years. So the writing, the collection pages and the articles all work from day one. What needs history is the measuring: connect Search Console straight away (an empty, brand-new property is fine, and that's all the 90-day Build Guarantee asks for), but expect roughly six weeks before the position data says anything useful. And a new domain usually climbs slower than an established one whatever you do to it. If your catalog is still nearly empty, wait — there's nothing to optimise yet.

What is AI visibility tracking?

It measures whether AI answer engines actually mention and cite your store when shoppers ask them for recommendations, using real LLM-mention data. Growth tracks ChatGPT monthly; Scale tracks ChatGPT and Google AI Overviews weekly and benchmarks you against three competitors. Every check is stored as a trend over time, not a one-off snapshot. Free and Starter don't include it.

What is the backlink exchange network?

An opt-in feature where Sauron matches your published blog articles with complementary articles from other opted-in Shopify stores. Both stores get a contextual backlink: no link farms, no spammy directories, and competitor linking is blocked by default. The network opens category by category as stores join, and every member gets a dofollow directory link on day one.

Do you offer refunds?

We don't offer pro-rated refunds for partial billing periods, but you can cancel before your trial ends and pay nothing. If you believe you were charged in error, email billing@sauron.so within 14 days.

More questions? Email hello@sauron.so